03 September 2003 22:23
FieldTurf Appoints Former NFL All-Pro Frank LeMaster V.P. of Sales
DALTON, Ga., Sept. 3 /CNW/ -- FieldTurf Vice-President of Marketing Troy Squires announced today the appointment of
Frank LeMaster to the position of Vice-President of Sales. LeMaster, a former All-Pro middle linebacker for the
Philadelphia Eagles, had extensive experience with synthetic turf during his playing career. Since his retirement from
the NFL, he has spent the past 21 years in private business. LeMaster's experience in stadium turf product
development, installation, marketing and sales is complemented by his thorough understanding of the biomechanical
criteria of synthetic turf which is necessary to meet the needs of today's athletes and coaches. "Frank has
the perfect credentials to help take our leading position in the artificial turf industry to the next level," said
Squires. "In addition to his sales, construction and marketing expertise, he has a history of teaming up with some
impressive companies and teams." Highlight of LeMaster's nine-year career with the Eagles (1974-82) include
several team MVP awards, a trip to Super Bowl XV, election to the Pro Bowl and his selection as the Eagles NFL Man of
the Year for his charitable work. In six of his Philadelphia seasons, LeMaster led the team in tackles. Since his
retirement from football, LeMaster's competitive drive has been instrumental in helping him build several emerging
growth companies during his tenure in various senior executive positions. "This is a logical next step for
me," said LeMaster. "I believe FieldTurf is the ultimate synthetic surface solution. Their patents,
proprietary technology, unique design, installation methodology and engineering excellence are what attracted me to the
company. In today's competitive synthetic turf industry, I have seen other turf companies struggle to compete with
FieldTurf's patented all weather playing surface, quality installations and financial stability. (FieldTurf CEO)
John Gilman and (President) Jean Prevost have found a way to provide the ultimate playing surface without cutting
corners in its manufacture or installation. It's a wonderful opportunity for me to put all of my experience to the
best use possible. FieldTurf is the future of artificial grass and I am proud to be a part of it." LeMaster most
recently served as Senior Vice-President of Sales and Marketing for Sprinturf. "During my tenure at Sprinturf, I
became more educated and more impressed with FieldTurf's sports surfaces and installation methods. I saw that the
benefits of a FieldTurf's sand/rubber infill system far outweighed that of Sprinturf's, and those of other all
rubber infill systems. Many potential customers often voiced concerns to me that smaller regional turf companies such as
Sprinturf did not have the financial and technical resources to do quality installations on time, without cutting
corners. When comments of caution from coaches, athletic directors and other decision-makers became more numerous,
that's when I knew I wanted to be part of the FieldTurf team." With over 700 installations, FieldTurf is the
artificial turf choice of some of the largest and highest profile stadiums in the world, including The Georgia Dome,
Giants Stadium, the University of Michigan's Michigan Stadium, Japan's Tokyo Dome, Russia's Olympic
Stadium and many others. Player surveys and blind tests have also proven FieldTurf to be the turf of choice among
professional football players, with 17 NFL teams playing and/or practicing on FieldTurf, along with over 20 NCAA
Division l college teams. Privately held FieldTurf has revolutionized the artificial turf industry with its patented
products and installation technologies. FieldTurf also offers a full range of golf, landscaping and playground
artificial grass solutions. For more information on FieldTurf, visit www.FieldTurf.com, or call (800) 724-2969.
VIEW ADDITIONAL COMPANY-SPECIFIC INFORMATION: http://www.newswire.ca/cgi-bin/inquiry.cgi?OKEY=76135 /For further
information: Darren Gill of FieldTurf, +1-800-724-2969/ /Web site: http://www.fieldturf.com/
[CAIW [Corporate Announcements Intelligence Wire]] |
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